Which Google Tools Should You Use
We no longer search for something online, we “google” it!!
But how can we utilize Google without the big marketing budgets of large businesses??
Lets explore 3 Google Tools to help your online presence
Google My Business
Ever wondered why some businesses show up on Google Maps from a Google search??
Highly likely they have a Google Business Profile, which gives them a location on Google Maps.
Show who you are, Add essential info like location and service areas, List your products and services.
Create Posts, offers and events. Collect insights on how your customers look for you.
Google Analytics
Ever wondered how many visitors you have to your website??
Which pages are visited the most, or the least??
Do they visit once, or repeatedly?? And from where?
Google Analytics can be simple, or it can give you a much more detailed view of traffic to your website.
Compare traffic from previous periods, and get some insights into website traffic across platforms and devices.
Google Search Console
Last but certainly not least, the most under rated tool from Google, the Search Console.
Ever wondered what search queries are being used to find your business??
How often is your business appearing in searches, and what position do you appear in the search rankings??
This is the data you need to help with your SEO.
This is the tool that can help narrow down that list of keywords you have, and clarify which ones are working for you.
So how much are these gonna cost you??
They are all free to use, the only cost is the time you invest in making the most from them.
If you have a website managed by a website developer, they should already be in place.
For those who manage their own website, have you installed them already?
How can your business have these tools working for you??
Make an appt with me, and I can show you how simple they can work for you.
Lets discuss your business
Paul Hashman
Digital Creator @ Ginger Apps, Ginger Web Solutions
Click Here to make an appointment
